Two big updates for agencies this week. Agencies can now run Google Business Profile posts for every client from EmbedMyReviews, and share Local Search Grid rankings with clients through their own dashboard and by email.

GOOGLE BUSINESS PROFILE POSTS (NEW)

Keeping clients' Google profiles active is a job every agency sells and nobody enjoys doing by hand. Posts takes it off your plate, under your brand.

Create and schedule

• Create, schedule and publish updates, offers and events for every client and location

• See the month at a glance on the posts calendar

• Hold all posts for a client with one switch whenever you need to

AI and Autopilot

• AI writes posts from each business's own details, offers and photos, in the tone you set

• Not keen on a draft? Rewrite it in one click

• Switch on Autopilot and fresh posts are written on schedule, using photos from the client's library

Approvals with no login

• Clients approve from a branded email, with no login

• They can approve a post, tweak it or ask for changes, and approve everything in one go

• If they ask for changes, a new version is written for them

Easy for your clients

• Send a connect link and your client links their Google profile without ever logging in

• Send a photo link and your client adds photos from their phone, with no login and no app

• Photos can go out geotagged to the business location

• Turn a great review into a branded image and share it to Google

Built for agencies

• Connect your AI assistant (MCP) and simply ask it to write, schedule or reschedule posts and send them for approval

• Clients get a monthly summary of everything that went live, from you

• You get one daily summary of anything that needs your attention

• White label throughout: your brand, your domain, your sender

Posts sits right alongside everything agencies already use in EmbedMyReviews, including Local Search Grid, auto-respond, AI Insights, AI Review Assistant, AI visibility, campaigns and widgets, so your clients' whole Google presence is looked after in one place.

LOCAL SEARCH GRID (IMPROVED)

Local Search Grid used to live only inside your agency account. Now your clients can see their rankings too.

Share rankings with clients

• Assign any scan to a client and location, with its full history included

• Turn on Local Rankings in your client's dashboard, with the maps and the history

• Rankings can also show on your client's shared dashboard

• Clients can look as often as they like while scans stay in your hands, so there are no surprise costs

Ranking reports by email

• Send branded ranking reports weekly or monthly

• Each report shows how often the business made the top three for every keyword, compared with last time

• Only fresh, complete results are sent

You stay in control

• Choose which of your client's team members can see rankings

• Keep the shareable report link, or switch it off and make reports login only

Both updates are live now for every agency. Log in and take them for a spin.

Campaigns now send on your client's local time

• Every campaign has its own time zone. We pick it up from your browser, and you can change it per campaign.

• Daylight saving is handled for you. No more windows drifting an hour twice a year.

• Overnight windows work, for example 8pm to 2am.

• Existing campaigns keep sending as before. Open one and you can switch it to your time zone or leave it as it is.

• Change a window and any queued invites move to fit. Nothing goes out outside the hours you set.

• Send an invite while the window is closed and we tell you when it will actually go.

• Local Search Grid scan times now show in the location's local time.

See exactly what happened with each contact

• Open a contact and see every message sent, on which channel, and whether it was delivered, opened or clicked.

• See what's coming next and roughly when.

• Failures are explained in plain English. Technical details are there if you want them.

• Messages skipped because credits ran out, no provider was set up or the message was blank are now marked as skipped, not failed.

• Repeated daily skips collapse into one line.

• A text that bounced no longer counts as sent, so the contact still gets their invite.

Your own domain in text message links

• Agencies can now add a branded link domain, for example go.youragency.com, under Settings and Domains.

• Every review link in your SMS invites uses it instead of revw.me.

• The card shows the status: issuing certificate, live, or needs attention.

• We check it every hour and email you if something breaks.

• If it ever goes down, texts fall back to revw.me so nothing stops sending.

• If your SMS provider needs link domains approved on their side, add the new one there too.

Better quality AI reviews and replies

AI Review Assistant (turns a customer's answers into a review draft on your collection forms)

• Drafts are noticeably better. They read like a real customer wrote them, with varied openings and less of that polished AI feel.

• Keeps any reservation the customer mentioned instead of smoothing it over.

• Every draft is quality checked before it's shown. If one isn't good enough, it quietly tries again.

• Writes in the form's language across all 28 we support, with no stray English mixed in.

AI responses (auto-respond, bulk responding, replying from the inbox, private feedback)

• Replies are specific to what the review actually says. No more generic thank yous.

• Length follows the review: short and warm for praise, fuller for complaints.

• New guardrails. Public replies will not promise refunds, admit fault, or name staff members.

• Replies match the language the customer wrote in, not your prompt or whoever is logged in.

• If your prompt pins a language, that wins.

• Uses the formal form of address in languages that have one.

• Social post captions get the same quality and language improvements.

A busy week with new revenue tools, faster Google location setup, review photos in widgets, smarter search, improved notifications and a long list of fixes and reliability improvements.

New

Sell your own services to your clients

You can now sell your own services directly from inside your clients' dashboard.

This can be used for things like:

• Google Business Profile management

• Ads retainers

• Strategy calls

• Courses

• Monthly "remove branding" add-ons

• Review stands

• T-shirts

• Other services or physical products

Set up

Go to:

Business → Billing & Revenue → Custom Products

Then click Create Product and choose Service or add-on.

Pricing

Services can be:

• One-time

• Monthly

• Yearly

Payment

Clients can pay through Stripe Checkout using your own Stripe account.

You can also send them to your own external payment or booking link, including:

• Calendly

• Cal.com

• PayPal

• Your own website

Calendly and Cal.com links automatically open with the client's name and email already filled in.

Where clients see it

Clients now get a new Services page in their menu.

You can also feature up to three services directly on their dashboard.

After a purchase

Every Stripe purchase appears in Orders, and you'll receive an email notification.

For physical products, enable Collect a shipping address and fulfil the order from the Orders section.

Control who sees services

You can control Services access:

• Per plan

• Per individual client

Find this under:

Features & Options → General → Services Access

Import several Google locations at once

Connecting multi-location businesses to Google is now much faster.

When you connect Google, you can tick multiple Business Profile locations at once instead of reconnecting separately for every branch.

For each Google location, you can:

• Match it to an existing location

• Let us create a new location automatically

The remaining imports continue in the background while you carry on working.

Your plan's normal location limits still apply.

This also works through client connect links.

Photos in review widgets

Photos customers attach to their Google reviews can now appear inside your review widgets.

Visitors can click a photo to view it full size.

If you don't want review photos to appear, disable Review Photos inside the widget builder.

Search your Sales Pipeline

The Sales Pipeline now has a proper search box.

You can search using:

• Business name

• Town or city

• Phone number

• Email address

The search also handles small typos.

You can use shortcuts to narrow the results further:

• stage:won

• rating:<4

• city:leeds

• added:7d

The Tips button lists all available shortcuts.

Exports now use the same search and filters, so you can export exactly what you're currently looking at.

Local Search Grid scans now use the same smarter search too.

Eight new social image designs

The social image designer now includes eight new designs for turning customer reviews into social posts.

The original classic design is still available.

Improved

Notifications are much easier to set up

The Notifications page has been redesigned to make setup much simpler.

Creating a notification

Choose what you want to be notified about:

• New reviews

• Private feedback

• New customer signups

• Service purchases

For reviews, you can also choose:

• All reviews

• Positive reviews

• Negative reviews

Editing

Everything is now on a single page with one Save button.

Warnings

The notifications list now tells you when a notification hasn't been configured to reach anyone yet.

Send test

The test notification now follows your actual settings, so you can see exactly what a real alert will look like.

Fresh design for all emails

Platform emails have been redesigned, including:

• Review alerts

• Private feedback alerts

• Reports

• Exports

• Review invites

• Order emails

Emails now use your logo and brand colour and have been designed to display properly across:

• Gmail

• Outlook

• Mobile devices

Using your own domain

The custom domain wizard now finishes with two simple steps:

1. Make your custom domain your main address.

2. Switch over to it in one click.

If you're still using your backup address, a banner will also offer to move you across.

Naming a new email, SMS or AI provider

When connecting a new email, SMS or AI provider, the connection name is now filled in automatically.

One less field to complete during setup.

All Locations table

The All Locations table on both the portfolio and client dashboards now displays 50 locations per page.

This keeps large multi-location portfolios quicker and easier to navigate.

Campaigns

Review invitations now send faster and more reliably.

Unverified Google profiles

If Google hasn't verified a client's Business Profile, Google may not provide access to its reviews.

The source card now explains what's wrong, including situations such as:

• Verification is still pending

• Another Google account owns the profile

It also explains what needs to be fixed.

Once the issue has been resolved, click Check again.

Replying to Google reviews

If a Google review reply cannot be posted because the Google connection needs refreshing, the reply window now:

• Keeps your draft

• Gives you a reconnect button

You no longer lose the reply you've already written.

Gmail sending limits

If you send review invitations through Gmail and reach Gmail's daily sending limit, the remaining invites now wait and send later instead of failing.

Fixed

Website builder

Reordering or deleting blocks no longer causes an error.

Removing a domain

You can now add a domain back after previously deleting it.

Local Search Grid setup

The setup wizard no longer sends some accounts back to the first step after they've already entered their details.

AI replies and insights

AI replies and AI Insights now work correctly with the newest OpenAI models.

Exports

Customer and review export emails now clearly show the date the download link expires.